Farmers’ Market Short Course
Farmers’ Market Manager Short Course
The virtual Farmers’ Market Manager Short Course will develop your knowledge of farmers market topics specific to Wisconsin. To ensure that markets have access to education across the state, the Wisconsin Farmers Market Association and the University of Wisconsin Extension bring together experts on experts on food safety, Farmers Market SNAP, communication, and market organization. Registration is week by week so you can attend one, all or any combination of weeks, whatever fits your schedule. The Zoom Short Course is presented live only and is not available for replay.
2026 Short Course – Four Wednesdays in March from Noon to 1 pm via Zoom
March 2, 2026 –
Get Your Food Safety Questions Answered
Learn more about food safety and licensing at the farmers market and get a chance to ask a state food inspector your questions.
Presenter: Nicole Abbot, Department of Agriculture Trade and Consumer Protection
March 9, 2026 –
SNAP at the Farmers Market in 2026
Are you looking to start or expand your Farmers Market SNAP program? Are you curious about Double Up Food Bucks? At this session, we will cover SNAP changes in 2026, best practices for supporting SNAP at your farmers market, applying for SNAP Authorization, nutrition Incentives and the launch of Double Up Food Bucks WI, and what is a SNAP Waiver and Equal Treatment Provision.
Presenter: Kelly Hammond, Healthy Retail State Specialist, UW-Madison Division of Extension
March 16, 2026 –
Communicating Effectively with Plain Language for Farmers Market Managers
Learn how to convey your message clearly and reduce confusion by learning easy ways to communicate effectively with you vendors.
Presenters: Mia Ljung, Community Development Educator, UW-Madison Division of Extension
March 23, 2026 –
Marketwurks
Looking for a way to keep your market organized? Do you want to know more about farmer market platforms and what they can do for you. Take a walkthrough of the Marketwurks platform with CEO and Founder Chris Quinlan.
Presenter: Chris Quinlan, CEO and Founder, Marketwurks
Extension Waukesha County * University of Wisconsin-Madison
515 W Moreland Boulevard * Administration Center Room G22 * Waukesha, WI 53188
Office Hours: 8:00 AM to 4:30 PM, Monday through Friday * Phone: (262) 548-7770




